Understanding Buyer Broker Agreements and How To Implement Them

October 21, 2026 9:00 AM - 12:00 PM (EDT)

Description

Have you ever felt like saying, “Buy from me or get out of my car.” You work with a buyer for days on end, drive them to every house they want to see, only to find out a week later that they used their Great Aunt Lucy, who has a real estate license, to buy a home? Loyalty seems to be at an all-time low. The internet helps buyers gain tons of information and we as licensees have to prove our worth and value even more today. Why should a buyer pick one agent to work with and be loyal? Is there a way a buyer can do that? We ask sellers to commit to one brokerage with an agreement so why don’t we ask buyers for the same commitment? Let’s find out how. OBJECTIVES After taking this class students will be able to: • Explain the importance of working exclusively with a buyer. • List ways the associate can find buyers to work with. • Determine which agreement is appropriate when. • Understand how written agreements protect both the customer and the brokerage. • Understand what an exclusive representation means when working with a buyer. • Explain what an exclusive representation doesn’t mean when working with a buyer. • Understand what types of agency relationships are authorized with an exclusive buyer broker agreement. • Determine when a showing agreement form might be better utilized than an exclusive representation. • Understand how to properly fill out an exclusive buyer broker agreement. • Understand how to properly fill out a showing agreement. • Explain to a buyer the importance of the agreement and how to present it. • Understand the Arbitration Hearing process and how clear written agreements between the buyer and seller can avoid confusion with procuring cause. PRACTICAL GUIDANCE Gain real-world strategies you can use immediately! TOOLS FOR SUCCESS Learn when and how to use exclusive agreements and showing agreements. BY YOUR ASSOCIATION Pursuant to the Americans with Disabilities Act, if you require specific aids or services during your visit or this class, please identify your special needs when you register by calling the board at (727) 848-8507. TYPE: AUDIO, VISUAL, or MOBILITY. By taking part in this event, you grant the WPHR full rights to use any images resulting from the photography and/or video filming for any reproductions or adaptations of the images for publicity, or other purposes to help achieve the mission of the WPHR. This may include (but is not limited to) the right to use them in printed and digital publicity, social media, press releases, and funding applications. If you do not wish to be photographed or filmed, please inform an event organizer or the photographer.